The Growth Library: B2B paid media resources & guides

We share what actually works in B2B paid media – no fluff, just practical insights from our team’s real experience. Whether you’re looking to fix what’s broken or scale what’s working, you’ll find actionable advice here.

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Weekly B2B Marketing Digest / Week 18

ABM shows you the list. Not the odds. INSIGHTS FROM EXPERTS ON LINKEDIN Kerry Cunningham on why buyers make the first move Kerry Cunningham says buyers make the first move when they’re ready, and no amount of early calls or emails will speed that up. His research shows this holds true even for big-ticket deals, […]
May 5, 2025
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Weekly B2B Marketing Digest / Week 17

Anything For Marketing!   Check out the video here!  INSIGHTS FROM EXPERTS ON LINKEDIN Andrea Todorova: Building a real library of great B2B ads Andrea Todorova has reviewed over 12,000 B2B ad creatives to build Adfolio – a hand-picked library based on performance, peer feedback, and her own 8+ years in marketing. Last week, she […]
April 28, 2025
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Weekly B2B Marketing Digest / Week 16

  Something is coming… INSIGHTS FROM EXPERTS ON LINKEDIN Mike Ryan: Temu vanishes from Google ads, and its App Store rank crashes Mike Ryan shares that Temu abruptly turned off its U.S. Google Shopping ads on April 9, and within days, its App Store ranking plummeted from a top 5 spot to 58. The drop […]
April 21, 2025
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