Turn search, display and Youtube into predictable pipelines
Google Ads is one of the most effective channels for B2B SaaS companies to capture high-intent leads. When potential customers search for a solution to their problems, showing up at the top of these results means you’re reaching them exactly when they are ready to take action.
With the right keyword strategy, landing page alignment and full funnel conversion tracking, Google Ads can drive scalable, measurable growth.
But without proper framework and structure Google Ads can easily become a huge money waster.
Poor Campaingn structure and
low-intent keywords waste spend
Landing pages that don't match search intent cause high bounce rates
Optimizing for cheapest cost per lead rather
than looking at full conversion funnel
Poor Campaingn structure and
low-intent keywords waste spend
Landing pages that don't match search intent cause high bounce rates
Optimizing for cheapest cost per lead rather
than looking at full conversion funnel
Designed to ensure every campaign communicates the right message to the right audience at the right time. By blending keyword relevance, compelling benefits, proof points, and clear calls-to-action, we create ad copy that drives clicks, improves quality scores, and converts interest into measurable results.
We don’t believe in overblown, inflated account with hundreds of campaigns and thousands of keywords. Instead, we create a clean and clear structure that improves performance and ability to see what really works. Hence we categorize the account in 3 main themes – product campaigns (your category), brand and competitors.




























Everything you need to know about working with DERU DIGITAL.
We believe in close partnerships. You get direct access to our team through Slack, bi-weekly meetings, and real-time updates. No gatekeepers, just straight talk about what’s working and what’s next.
We connect your CRM data with ad platform metrics to show the full picture – from first click to closed deal. You’ll see exactly how paid media impacts your pipeline and revenue through custom dashboards and regular reports.
While every business is different, most clients see initial improvements within the first month. But we recommend a 6-month commitment to see significant pipeline impact and establish predictable growth patterns.
We offer three flexible packages, designed to scale with your needs. No hourly fees or hidden costs – just clear, value-based pricing aligned with your growth.
We manage campaigns across all major B2B platforms including LinkedIn, Google Ads, Meta, and more. But we’ll focus on the channels that make sense for your audience and goals.
We work best with B2B brands who:
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Working with DERU Digital has been perfect. After they restructured our Google Ads, we achieved our best quarter in Sales Pipeline generated. They also restructured our LinkedIn campaigns to align with our customer buying journey. Their strategic approach and expertise have made a real impact.
Steffen Hedebrandt
Co-Founder & CMO at Dreamdata