Blog articles

1. Quality conversion tracking Get that CRM data into the platform! Not only will Google have more data points to use, but these will be of higher quality. 2. Consolidation You don’t need 20 campaigns and thousands of keywords *usually * . Try simplifying the account. All the keywords are broad anyway. 3. Exclusions I […]

Ever felt the challenges of promoting your business? It goes beyond just showcasing what you do; it is helping people see the real problems you can solve. Imagine not just raising awareness but sparking real interest from your audience. That is Demand Generation. When done effectively, demand generation works wonders – from building awareness to providing your sales team with high-quality leads. It's the strategic link that ties your marketing efforts to tangible revenue outcomes.

Converting unknown leads can be challenging in the constantly changing landscape of B2B marketing. The key is to strategically warm them up with retargeting layers and attracting content pieces. This not only improves lead quality but also increases the possibility of successful closings. Today, we're sharing our LinkedIn Ads Framework, designed to generate high-quality leads for your business.